{"id":4026,"date":"2021-08-31T10:25:46","date_gmt":"2021-08-31T09:25:46","guid":{"rendered":"https:\/\/community-staging.skeepers.in\/?p=4026"},"modified":"2023-10-06T14:39:12","modified_gmt":"2023-10-06T13:39:12","slug":"siguen-siendo-utiles-hashtags","status":"publish","type":"post","link":"https:\/\/community-staging.skeepers.in\/es\/blog\/siguen-siendo-utiles-hashtags\/","title":{"rendered":"\u00bfSiguen siendo \u00fatiles los hashtags?"},"content":{"rendered":"

Hace unos a\u00f1os, los hashtags<\/span> eran la manera m\u00e1s efectiva de conectar con otras cuentas<\/span> para as\u00ed hacer que m\u00e1s personas llegasen a tu perfil. <\/p>\n

<\/p>\n

Sin embargo,  con el paso del tiempo, el algoritmo de Instagram<\/span>, ha hecho que los hashtags vayan perdiendo fuerza. Muchos incluso se preguntan si realmente tiene sentido seguir utiliz\u00e1ndolos. <\/p>\n

Lo cierto es que los hashtags siguen siendo un procedimiento pr\u00e1ctico de conseguir m\u00e1s visibilidad<\/span> y alcance<\/span>, para atraer as\u00ed a nuevas cuentas. Simplemente tienes que ser m\u00e1s creativo y saber c\u00f3mo utilizarlos<\/span><\/a>, escogiendo aquellos que realmente encajan con tu contenido. <\/span><\/p>\n

\u00bfC\u00f3mo escoger los hashtags que m\u00e1s encajan con tu perfil?<\/h2>\n

Como hemos dicho anteriormente, cada vez es m\u00e1s complicado llegar  a un gran n\u00famero de perfiles a trav\u00e9s de los hashtags, ya que cada vez hay m\u00e1s competencia.<\/span><\/p>\n

No obstante, con una buena estrategia<\/span>, estas etiquetas siguen siendo una gran herramienta para llegar a m\u00e1s p\u00fablico.<\/p>\n

Utilizar los hashtags m\u00e1s populares<\/span><\/a> no es la mejor opci\u00f3n debido a que miles de personas ya recurren a ellos, por lo tanto es complicado que tu post destaque entre la multitud. <\/p>\n

Lo mejor es investigar qu\u00e9 hashtags son utilizados en tu segmento<\/span> y escoger aquellos que sean relevantes, para asegurar un correcto posicionamiento<\/span>. Para ello, puedes apoyarte en aplicaciones o herramientas<\/span> que te ayudan a identificar  los mejores hashtags.<\/p>\n

3 herramientas para encontrar los hashtags adecuados<\/h2>\n

Inflact<\/a>:<\/span><\/em><\/strong> Es un generador autom\u00e1tico de hashtags<\/span> para cualquier red social. Esta herramienta te proporciona hashtags relevantes analizando una foto, palabra clave o enlace. Puedes utilizarla desde un ordenador o desde la aplicaci\u00f3n m\u00f3vil. <\/p>\n

AutoHash<\/span><\/em><\/strong><\/a>: Es una de las mejores aplicaciones de reconocimiento de imagen que puedes encontrar y est\u00e1 disponible para todos los dispositivos Android<\/span>. Es bastante sencilla de usar, ya que solo tienes que subir la foto a la app y mediante un algoritmo obtendr\u00e1s una lista con los hashtags que son relevantes para dicho contenido.<\/p>\n

HashMe<\/span><\/em><\/strong><\/a>: Una herramienta  exclusiva para iOS<\/span>, #HashMe<\/span> genera hashtags utilizando una muy eficaz Inteligencia Artificial<\/span> (IA). Aunque puedes utilizarla de forma  completamente gratuita  sin problemas, hay un mont\u00f3n de funciones adicionales que se esconden tras una suscripci\u00f3n de pago. <\/p>\n

En conclusi\u00f3n, los hashtags siempre te van a ayudar a que m\u00e1s personas aterricen en tu perfil.<\/span> Pero cuidado, es importante utilizarlos con sentido y no a\u00f1adir por a\u00f1adir. Una buena estrategia es vital<\/span> para que aporten valor al contenido que generas \u00a1tienes que elegir los hashtags correctos!<\/p>\n

 <\/pre>\n
Cr\u00e9ditos foto portada: Content Pixie via Unsplash<\/p>\n
 <\/pre>\n","protected":false},"excerpt":{"rendered":"
Hace unos a\u00f1os, los hashtags eran la manera m\u00e1s efectiva de conectar con otras cuentas para as\u00ed hacer que m\u00e1s personas llegasen a tu perfil. <\/p>\n","protected":false},"author":5,"featured_media":2647,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59],"tags":[],"case_study_solution":[],"landing_page_cat":[],"post_folder":[],"class_list":["post-4026","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-imported-es"],"acf":[],"yoast_head":"\n\u00bfSiguen siendo \u00fatiles los hashtags? - Community<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u00bfSiguen siendo \u00fatiles los hashtags? - Community\" \/>\n<meta property=\"og:description\" content=\"Hace unos a\u00f1os, los hashtags eran la manera m\u00e1s efectiva de conectar con otras cuentas para as\u00ed hacer que m\u00e1s personas llegasen a tu perfil. \" \/>\n<meta property=\"og:url\" content=\"https:\/\/community-staging.skeepers.in\/es\/blog\/siguen-siendo-utiles-hashtags\/\" \/>\n<meta property=\"og:site_name\" content=\"Community\" \/>\n<meta property=\"article:published_time\" content=\"2021-08-31T09:25:46+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-06T13:39:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/\u00bfSiguen-siendo-utiles-los-hashtags.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"427\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marine Aubagna\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marine Aubagna\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/blog\/siguen-siendo-utiles-hashtags\/\",\"url\":\"https:\/\/community-staging.skeepers.in\/es\/blog\/siguen-siendo-utiles-hashtags\/\",\"name\":\"\u00bfSiguen siendo \u00fatiles los hashtags? 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