{"id":4188,"date":"2023-03-01T11:25:49","date_gmt":"2023-03-01T10:25:49","guid":{"rendered":"https:\/\/community-staging.skeepers.in\/?p=4188"},"modified":"2023-10-06T14:39:02","modified_gmt":"2023-10-06T13:39:02","slug":"youtube-shorts-por-que-como-utilizarlos","status":"publish","type":"post","link":"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/","title":{"rendered":"YouTube Shorts: \u00bfpor qu\u00e9 y c\u00f3mo utilizar esta funci\u00f3n?"},"content":{"rendered":"

YouTube Shorts<\/span> es la \u00faltima funci\u00f3n de la plataforma YouTube que permite a los creadores de contenidos publicar v\u00eddeos m\u00e1s cortos<\/span> y concisos<\/span>, similares a los de TikTok. Pero aunque YouTube Shorts lleva disponible m\u00e1s de un a\u00f1o, algunas personas todav\u00eda dudan en dar el paso. Descubre por qu\u00e9 es una herramienta tan poderosa<\/span>  y cu\u00e1les son los mejores trucos<\/span> para utilizarla con eficacia.<\/p>\n

<\/p>\n

YouTube Shorts, definici\u00f3n<\/h1>\n

El concepto de YouTube Shorts<\/a> es sencillo: crear y compartir v\u00eddeos cortos<\/span> (60 segundos como m\u00e1ximo) en formato vertical<\/span>. Pero eso no es todo. Tambi\u00e9n puedes editar el contenido de tus v\u00eddeos de YouTube a\u00f1adiendo texto<\/span> y efectos<\/span> visuales y de sonido. Tambi\u00e9n tienes acceso a una biblioteca<\/span> de millones de canciones de m\u00e1s de 250 artistas y editores. En resumen, es muy similar a TikTok.<\/p>\n

 <\/p>\n

\u00bfPor qu\u00e9 utilizar YouTube Shorts?<\/h2>\n

Aunque muchos influencers lo dudaban, YouTube Shorts ha pasado de 6.500 millones de visualizaciones diarias en 2021 a 15.000 millones<\/span> en 2022. El lado din\u00e1mico <\/span>y creativo<\/span> de YouTube Shorts ha seducido a los usuarios, pero  YouTube tambi\u00e9n ha impulsado bastante la funcionalidad<\/span>. Por ello, estos v\u00eddeos tienen su propia pesta\u00f1a \u00abShorts\u00bb. Esto significa que los usuarios de YouTube pueden desplazarse por su feed de noticias y descubrir v\u00eddeos cortos, al igual que en TikTok. <\/p>\n

Pero la red social quiere ir a\u00fan m\u00e1s lejos. Desde el 1 de febrero de 2023, los creadores de contenido pueden generar ingresos <\/span>a trav\u00e9s del feed de Shorts. En concreto, cada mes se suman los ingresos generados por los anuncios emitidos entre los v\u00eddeos del feed de Shorts. Estos ingresos se utilizan para recompensar <\/span>a los creadores de Shorts y para cubrir los costes de las licencias musicales.<\/p>\n

En resumen, crear YouTube Shorts permite combinar visibilidad <\/span>y monetizaci\u00f3n<\/span>.<\/p>\n

 <\/p>\n

\u00bfC\u00f3mo utilizar los YouTube Shorts?<\/span><\/span><\/p>\n

Actualmente, la mayor\u00eda de los YouTubers utilizan esta funci\u00f3n para compartir extractos<\/span> de v\u00eddeos m\u00e1s completos de YouTube. Y esto es bastante sensato, ya que este contenido ayuda a crear expectaci\u00f3n <\/span>y viralidad<\/span> atrayendo clics.<\/p>\n

Sin embargo, tambi\u00e9n hay otros usos posibles. Puede ser un v\u00eddeo \u00abtutorial<\/span>\u00ab, un v\u00eddeo \u00abde reacci\u00f3n<\/span>\u00bb o incluso v\u00eddeos divertidos<\/span>, como los que se encuentran en otras redes sociales.<\/p>\n

Por \u00faltimo, si quieres conseguir el mayor alcance posible, c\u00e9ntrate en la originalidad<\/span> y la creatividad<\/span>, utilizando efectos visuales y la m\u00fasica de moda. Al igual que con tus v\u00eddeos habituales de YouTube, f\u00edjate en que la calidad<\/span> del audio y de la imagen <\/span>de tus contenidos sea buena. Aseg\u00farate de que tus v\u00eddeos est\u00e1n optimizados <\/span>utilizando hashtags <\/span>relevantes y animando a tus seguidores a compartirlos<\/span>.<\/p>\n

 <\/p>\n

YouTube Shorts, conclusi\u00f3n<\/h1>\n

Los YouTube Shorts son ideales para ganar visibilidad<\/span> y notoriedad<\/span>. Por eso es importante tomarse este contenido muy en serio y establecer una estrategia digital completa para maximizar tus resultados<\/span> a trav\u00e9s de este formato.<\/p>\n

Si quieres impulsar tu carrera como influencer y conseguir colaboraciones con grandes marcas, \u00a1\u00fanete a nosotros en Skeepers!<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"

YouTube Shorts es la \u00faltima funci\u00f3n de la plataforma YouTube que permite a los creadores de contenidos publicar v\u00eddeos m\u00e1s cortos y concisos, similares a los de TikTok. Pero aunque YouTube Shorts lleva disponible m\u00e1s de un a\u00f1o, algunas personas todav\u00eda dudan en dar el paso. Descubre por qu\u00e9 es una herramienta tan poderosa  y…<\/p>\n","protected":false},"author":5,"featured_media":2707,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[59],"tags":[],"case_study_solution":[],"landing_page_cat":[],"post_folder":[],"class_list":["post-4188","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-imported-es"],"acf":[],"yoast_head":"\nYouTube Shorts: \u00bfpor qu\u00e9 y c\u00f3mo utilizar esta funci\u00f3n? - Community<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"YouTube Shorts: \u00bfpor qu\u00e9 y c\u00f3mo utilizar esta funci\u00f3n? - Community\" \/>\n<meta property=\"og:description\" content=\"YouTube Shorts es la \u00faltima funci\u00f3n de la plataforma YouTube que permite a los creadores de contenidos publicar v\u00eddeos m\u00e1s cortos y concisos, similares a los de TikTok. Pero aunque YouTube Shorts lleva disponible m\u00e1s de un a\u00f1o, algunas personas todav\u00eda dudan en dar el paso. Descubre por qu\u00e9 es una herramienta tan poderosa  y...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/\" \/>\n<meta property=\"og:site_name\" content=\"Community\" \/>\n<meta property=\"article:published_time\" content=\"2023-03-01T10:25:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-06T13:39:02+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/youtube-shorts-fonctionnalite-min-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" \/>\n\t<meta property=\"og:image:height\" content=\"680\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marine Aubagna\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marine Aubagna\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/\",\"url\":\"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/\",\"name\":\"YouTube Shorts: \u00bfpor qu\u00e9 y c\u00f3mo utilizar esta funci\u00f3n? - Community\",\"isPartOf\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/youtube-shorts-fonctionnalite-min-1.jpg\",\"datePublished\":\"2023-03-01T10:25:49+00:00\",\"dateModified\":\"2023-10-06T13:39:02+00:00\",\"author\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf\"},\"breadcrumb\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/#primaryimage\",\"url\":\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/youtube-shorts-fonctionnalite-min-1.jpg\",\"contentUrl\":\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/youtube-shorts-fonctionnalite-min-1.jpg\",\"width\":680,\"height\":680},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/community-staging.skeepers.in\/es\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"YouTube Shorts: \u00bfpor qu\u00e9 y c\u00f3mo utilizar esta funci\u00f3n?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/#website\",\"url\":\"https:\/\/community-staging.skeepers.in\/es\/\",\"name\":\"Community\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/community-staging.skeepers.in\/es\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"es\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf\",\"name\":\"Marine Aubagna\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/community-staging.skeepers.in\/es\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g\",\"caption\":\"Marine Aubagna\"},\"url\":\"https:\/\/community-staging.skeepers.in\/es\/blog\/author\/marine-aubagnaskeepers-io\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"YouTube Shorts: \u00bfpor qu\u00e9 y c\u00f3mo utilizar esta funci\u00f3n? - Community","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"es_ES","og_type":"article","og_title":"YouTube Shorts: \u00bfpor qu\u00e9 y c\u00f3mo utilizar esta funci\u00f3n? - Community","og_description":"YouTube Shorts es la \u00faltima funci\u00f3n de la plataforma YouTube que permite a los creadores de contenidos publicar v\u00eddeos m\u00e1s cortos y concisos, similares a los de TikTok. Pero aunque YouTube Shorts lleva disponible m\u00e1s de un a\u00f1o, algunas personas todav\u00eda dudan en dar el paso. Descubre por qu\u00e9 es una herramienta tan poderosa  y...","og_url":"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/","og_site_name":"Community","article_published_time":"2023-03-01T10:25:49+00:00","article_modified_time":"2023-10-06T13:39:02+00:00","og_image":[{"width":680,"height":680,"url":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/youtube-shorts-fonctionnalite-min-1.jpg","type":"image\/jpeg"}],"author":"Marine Aubagna","twitter_card":"summary_large_image","twitter_misc":{"Escrito por":"Marine Aubagna","Tiempo de lectura":"3 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/","url":"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/","name":"YouTube Shorts: \u00bfpor qu\u00e9 y c\u00f3mo utilizar esta funci\u00f3n? - Community","isPartOf":{"@id":"https:\/\/community-staging.skeepers.in\/es\/#website"},"primaryImageOfPage":{"@id":"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/#primaryimage"},"image":{"@id":"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/#primaryimage"},"thumbnailUrl":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/youtube-shorts-fonctionnalite-min-1.jpg","datePublished":"2023-03-01T10:25:49+00:00","dateModified":"2023-10-06T13:39:02+00:00","author":{"@id":"https:\/\/community-staging.skeepers.in\/es\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf"},"breadcrumb":{"@id":"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/"]}]},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/#primaryimage","url":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/youtube-shorts-fonctionnalite-min-1.jpg","contentUrl":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/youtube-shorts-fonctionnalite-min-1.jpg","width":680,"height":680},{"@type":"BreadcrumbList","@id":"https:\/\/community-staging.skeepers.in\/es\/blog\/youtube-shorts-por-que-como-utilizarlos\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/community-staging.skeepers.in\/es\/"},{"@type":"ListItem","position":2,"name":"YouTube Shorts: \u00bfpor qu\u00e9 y c\u00f3mo utilizar esta funci\u00f3n?"}]},{"@type":"WebSite","@id":"https:\/\/community-staging.skeepers.in\/es\/#website","url":"https:\/\/community-staging.skeepers.in\/es\/","name":"Community","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/community-staging.skeepers.in\/es\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"es"},{"@type":"Person","@id":"https:\/\/community-staging.skeepers.in\/es\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf","name":"Marine Aubagna","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/community-staging.skeepers.in\/es\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g","caption":"Marine Aubagna"},"url":"https:\/\/community-staging.skeepers.in\/es\/blog\/author\/marine-aubagnaskeepers-io\/"}]}},"_links":{"self":[{"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/posts\/4188","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/comments?post=4188"}],"version-history":[{"count":1,"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/posts\/4188\/revisions"}],"predecessor-version":[{"id":7960,"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/posts\/4188\/revisions\/7960"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/media\/2707"}],"wp:attachment":[{"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/media?parent=4188"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/categories?post=4188"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/tags?post=4188"},{"taxonomy":"case_study_solution","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/case_study_solution?post=4188"},{"taxonomy":"landing_page_cat","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/landing_page_cat?post=4188"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/es\/wp-json\/wp\/v2\/post_folder?post=4188"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}