{"id":5532,"date":"2017-08-23T06:01:00","date_gmt":"2017-08-23T05:01:00","guid":{"rendered":"https:\/\/community-staging.skeepers.in\/?p=5532"},"modified":"2023-10-06T14:33:21","modified_gmt":"2023-10-06T13:33:21","slug":"comment-calculer-facilement-la-valeur","status":"publish","type":"post","link":"https:\/\/community-staging.skeepers.in\/fr\/blog\/comment-calculer-facilement-la-valeur\/","title":{"rendered":"Comment calculer facilement la valeur de vos posts Instagram?"},"content":{"rendered":"
\n \"instagram<\/a>\n<\/div>\n

<\/p>\n

<\/div>\n
<\/div>\n
<\/div>\n
\n Instagram est devenu un r\u00e9seau social o\u00f9 tout se peut se
\n
vendre ou presque.
\n Instagram<\/b> ne cesse de faire des adeptes. 85 % des grandes marques de
\n
mode sont sur Instagram tandis que plus de 90 % des utilisateurs ont moins de
\n
35 ans.
\n Les fonctionnalit\u00e9s ne cessent d\u2019\u00e9voluer avec les Stories et le Live<\/b>. D\u2019ailleurs,
\n
un tr\u00e8s grand nombre d\u2019
\n outils en ligne<\/b> se sont d\u00e9velopp\u00e9s ces derni\u00e8res ann\u00e9es pour
\n

\n faciliter la gestion et l\u2019analyse de votre compte Instagram<\/b>.\n<\/div>\n

<\/a><\/p>\n

\n L\u2019implosion d\u2019Instagram permet aux influenceurs de r\u00e9aliser
\n
des
\n posts sponsoris\u00e9s<\/b> ou encore des
\n placements de produits<\/b>. Les marques ont
\n
bien saisi l\u2019enjeu de ce
\n r\u00e9seau social <\/b>pour accro\u00eetre leur notori\u00e9t\u00e9. Elles
\n
font de plus en plus confiance \u00e0 ces personnes pour r\u00e9aliser leur publicit\u00e9. Bien
\n
s\u00fbr, le but des influenceurs est de
\n partager sinc\u00e8rement avec leurs abonn\u00e9s et de faire grimper leur communaut\u00e9<\/b>.
\n Les marques
misent sur l\u2019authenticit\u00e9, la sinc\u00e9rit\u00e9 et la personnalit\u00e9 des influenceurs m\u00eame s’il y a parfois de faux comptes comme nous le savons tous<\/b>.\n<\/div>\n
<\/div>\n
<\/div>\n
\n <\/a>\n<\/div>\n

 <\/p>\n

<\/div>\n
\n Cependant, il n\u2019est pas \u00e9vident d\u2019
\n estimer la valeur d\u2019un post<\/b>
\n
que ce soit pour la marque ou l\u2019influenceur.
\n Influencer MarketingHub <\/b>a mis au
\n
point
\n un \u00ab g\u00e9n\u00e9rateur \u00bb pour estimer le co\u00fbt d\u2019une publication Instagram selon
le profil de l\u2019influenceur<\/b>. Bonne id\u00e9e, n\u2019est-ce pas ?\n<\/div>\n
<\/div>\n
<\/div>\n
\n \"instagram<\/a>\n<\/div>\n

 <\/p>\n

\n Ce
\n g\u00e9n\u00e9rateur<\/a> permet de
\n mesure le co\u00fbt d\u2019une publication<\/b>
\n
suivant le profil de chacun. On d\u00e9couvre gr\u00e2ce \u00e0 ce syst\u00e8me que le tarif ne d\u00e9pend
\n
pas uniquement du nombre d’abonn\u00e9s. En effet, l’engagement est une variante
\n
tr\u00e8s importante. L\u2019engagement est le reflet du nombre de commentaires, de likes
\n
et de recommandations (partages) de vos posts.\n<\/div>\n
<\/div>\n
\n Ce g\u00e9n\u00e9rateur s\u2019utilise tr\u00e8s facilement<\/b>: il suffit de
\n
rentrer votre pseudo Instagram puis le g\u00e9n\u00e9rateur calcule la valeur d\u2019une
\n
publication.
\n Post Money Calculator<\/b> donne une fourchette large.\n<\/div>\n
<\/div>\n
<\/div>\n
\n \"instagram<\/a>\n<\/div>\n

 <\/p>\n

\n Post Money calculator<\/a><\/b> donne une estimation de la somme \u00e0
\n
demander. Cependant, comme tous les logiciels,
\n ces chiffres sont \u00e0 prendre avec
pr\u00e9caution<\/b>. En effet, celui-ci ne prend pas en compte la qualit\u00e9 des photos ou
\n
la provenance des abonn\u00e9s. Libre \u00e0 vous de fixer votre tarif et de n\u00e9gocier avec les marques, cependant ce g\u00e9n\u00e9rateur peut s’av\u00e9rer \u00eatre une bonne base.\n<\/div>\n
<\/div>\n
\n Il faut savoir que ce g\u00e9n\u00e9rateur existe \u00e9galement pour
\n
Youtube
\n ici<\/a>.
\n
A quand cela existera-t-il pour les blogs et autre social m\u00e9dia ? On
\n
attend impatiemment.\n<\/div>\n
<\/div>\n
\n Que pensez-vous de ce logiciel en ligne ?\n<\/div>\n
<\/div>\n

 <\/p>\n

<\/div>\n
\n \n<\/div>\n

 <\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":5533,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[61],"tags":[],"case_study_solution":[],"landing_page_cat":[],"post_folder":[],"class_list":["post-5532","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-imported-fr"],"acf":[],"yoast_head":"\nComment calculer facilement la valeur de vos posts Instagram? - Community<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Comment calculer facilement la valeur de vos posts Instagram? - Community\" \/>\n<meta property=\"og:url\" content=\"https:\/\/community-staging.skeepers.in\/fr\/blog\/comment-calculer-facilement-la-valeur\/\" \/>\n<meta property=\"og:site_name\" content=\"Community\" \/>\n<meta property=\"article:published_time\" content=\"2017-08-23T05:01:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-06T13:33:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/post-sponsorise-tarif-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"427\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marine Aubagna\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marine Aubagna\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/comment-calculer-facilement-la-valeur\/\",\"url\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/comment-calculer-facilement-la-valeur\/\",\"name\":\"Comment calculer facilement la valeur de vos posts Instagram? 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