{"id":6365,"date":"2020-08-06T13:31:04","date_gmt":"2020-08-06T12:31:04","guid":{"rendered":"https:\/\/community-staging.skeepers.in\/?p=6365"},"modified":"2023-10-06T14:25:17","modified_gmt":"2023-10-06T13:25:17","slug":"jeu-concours","status":"publish","type":"post","link":"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/","title":{"rendered":"5 \u00e9tapes pour organiser ton jeu concours de l\u2019\u00e9t\u00e9"},"content":{"rendered":"<p style=\"font-weight: normal;\">Les jeux concours sont des incontournables de l\u2019\u00e9t\u00e9 sur les r\u00e9seaux sociaux des influenceurs. Et pour cause&nbsp;! G\u00e9n\u00e9ralement organis\u00e9s dans le cadre d\u2019un partenariat, ces tirages au sort offrent une fa\u00e7on originale de g\u00e2ter tes abonn\u00e9s. En plus de cr\u00e9er une certaine proximit\u00e9 avec eux, tu boostes \u00e9galement ton taux d\u2019engagement et flattes ainsi l\u2019algorithme. Tu l\u2019auras donc compris, en tant que cr\u00e9ateur de contenu, tu te dois d\u2019organiser un jeu concours. Comment&nbsp;? Gr\u00e2ce \u00e0 ces 5 \u00e9tapes indispensables.<\/p>\n<p><!--more--><\/p>\n<h2>Pourquoi organiser un jeu concours&nbsp;?<\/h2>\n<p>Les marques et les influenceurs raffolent des jeux concours gratuits. Et pour cause ! Ils pr\u00e9sentent de nombreux avantages :<\/p>\n<ul>\n<li><strong>Participatifs<\/strong> : organiser un concours permet de cr\u00e9er une certaine proximit\u00e9 avec ton audience qui n&rsquo;est plus passive, mais bel et bien active. Les utilisateurs commentent, <em>likent<\/em> et partagent pour tenter leur chance. R\u00e9sultat&nbsp;? Ton taux d\u2019engagement d\u00e9colle et tu es chouchout\u00e9 par l\u2019algorithme du m\u00e9dia social en question.<\/li>\n<li><strong>Rentables<\/strong> : \u00ab donner, c\u2019est recevoir \u00bb &#8211; l\u2019Abb\u00e9 Pierre. Offrir des cadeaux \u00e0 ta communaut\u00e9 permet de la combler. Tes abonn\u00e9s seront ainsi plus engag\u00e9s, plus fid\u00e8les et deviendront de v\u00e9ritables ambassadeurs. Autrement dit , ils recommanderont avec plaisir ton compte \u00e0 d\u2019autres personnes.<\/li>\n<li><strong>Simples <\/strong>: contrairement \u00e0 ce que tu pourrais penser, il n\u2019y a rien de plus simple que d\u2019organiser un jeu concours, d\u2019autant plus avec l\u2019ensemble des outils mis \u00e0 ta disposition.<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><iframe loading=\"lazy\" id=\"instagram-embed-3\" class=\"instagram-media instagram-media-rendered\" style=\"background: white; max-width: 540px; border-radius: 3px; border: 1px solid #dbdbdb; box-shadow: none; display: block; margin: 0px 0px 12px; min-width: 326px; padding: 0px;\" xml=\"lang\" src=\"https:\/\/www.instagram.com\/p\/CDHdLsQC2GT\/embed\/captioned\/?cr=1&amp;v=12&amp;wp=675&amp;rd=https%3A%2F%2Fpreview.hs-sites.com&amp;rp=%2F_hcms%2Fpreview%2Fcontent%2F37506308687%3F_preview%3Dtrue%26benderPackage%3DInpageEditorUI%26cacheBust%3D1614180394339%26cssPath%3Dbundles%252Fapp.css%26inpageEditorUI%3Dtrue%26localAssets%3Dfalse%26portalId%3D5114618%26preview_key%3DAnfxP#%7B%22ci%22%3A3%2C%22os%22%3A11563.085000030696%2C%22ls%22%3A967.9550000000745%2C%22le%22%3A969.7100000921637%7D\" width=\"560\" height=\"1257\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-instgrm-payload-id=\"instagram-media-payload-3\" data-service=\"instagram\"><\/iframe><\/p>\n<p>\n<script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n<\/p>\n<h2>&nbsp;<\/h2>\n<h2>1#- Le th\u00e8me du jeu concours<\/h2>\n<p>&nbsp;<\/p>\n<p>Avant toute chose, il est important de choisir quel produit, service ou encore quels lots valent le coup d\u2019organiser un jeu concours. Et il s\u2019agit sans doute du plus gros du travail. En effet, il faut un <strong>prix assez attractif<\/strong> pour g\u00e9n\u00e9rer des participations, logique. Ainsi, faire gagner un porte-cl\u00e9s est sans doute une mauvaise id\u00e9e. Id\u00e9es cadeaux&nbsp;: gagner une tablette, une Xbox ou des consoles High-Tech, gagner un voyage ou un sac Mac Douglas, gagner une voiture ou une place pour un match de football, gagner un iPhone ou des places de cin\u00e9ma, gagner des ch\u00e8ques cadeaux ou des produits de beaut\u00e9, gagner des places de concert au Z\u00e9nith\u2026<\/p>\n<p>Une fois le produit s\u00e9lectionn\u00e9, <strong>reste \u00e0 \u00e9changer avec la marque<\/strong>. Soit cette derni\u00e8re t\u2019a directement contact\u00e9 en te proposant d\u2019organiser un grand jeu (\u00e0 ce moment-l\u00e0 aucun probl\u00e8me), soit c\u2019est \u00e0 toi de la convaincre que le jeu concours est la meilleure solution. Pour cela, tu peux te r\u00e9f\u00e9rer aux avantages list\u00e9s ci-dessous&nbsp;:<\/p>\n<ul>\n<li><strong>La marque cr\u00e9e un lien avec les abonn\u00e9s<\/strong> en leur offrant un \u00ab\u00a0cadeau\u00a0\u00bb.<\/li>\n<li><strong>La soci\u00e9t\u00e9 rentabilise le partenariat<\/strong> avec l\u2019engouement g\u00e9n\u00e9r\u00e9 autour de la publication qui permet de la faire conna\u00eetre aupr\u00e8s d\u2019un plus grand nombre.<\/li>\n<\/ul>\n<h2>&nbsp;<\/h2>\n<h2>2#- Les r\u00e8gles de participation pour tenter de gagner<\/h2>\n<p>&nbsp;<\/p>\n<p>Ces r\u00e8gles devront \u00eatre fix\u00e9es en partenariat avec la marque et <strong>d\u00e9pendront avant tout de ses objectifs<\/strong>. Si ces derniers sont de gagner en nombre d\u2019abonn\u00e9s, il faudra que les participants s\u2019abonnent au compte de la marque. Si c\u2019est davantage de faire des ventes, il pourra s\u2019agir de poster une photo avec un produit de la marque ou encore de mettre en commentaire en quoi la marque est importante pour eux.<\/p>\n<p>S\u2019il s\u2019agit d\u2019un concours personnel et que tu souhaites uniquement gagner en engagement, demande aux participants de <em>liker<\/em> la photo et de <em>taguer<\/em> trois amis en commentaire pour \u00eatre \u00e9ligibles au concours.<\/p>\n<p>Les conditions de participation les plus fr\u00e9quentes pour avoir une chance de gagner sont les suivantes :<\/p>\n<ul>\n<li><em>Liker<\/em> la photo<\/li>\n<li><em>Tagguer<\/em> des amis<\/li>\n<li>Suivre le compte de l\u2019influenceur + celui de la marque<\/li>\n<li>Laisser un commentaire<\/li>\n<li><em>Reposter<\/em> le concours en Story<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<div class=\"hs-embed-wrapper\" data-service=\"instagram\" data-script-embed=\"true\" data-responsive=\"true\" style=\"position: relative; overflow: hidden; width: 100%; height: auto; padding: 0px; max-width: 540px; min-width: 256px; display: block; margin: auto; max-height: 1056px;\">\n<div class=\"hs-embed-content-wrapper\">\n<blockquote class=\"instagram-media\" data-instgrm-captioned=\"\" data-instgrm-permalink=\"https:\/\/www.instagram.com\/p\/CHKqE65olXv\/?utm_source=ig_embed&amp;utm_campaign=loading\" data-instgrm-version=\"13\" style=\" background:#FFF; border:0; border-radius:3px; box-shadow:0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width:540px; min-width:326px; padding:0; width:99.375%; width:-webkit-calc(100% - 2px); width:calc(100% - 2px);\">\n<div style=\"padding:16px;\"> <a href=\"https:\/\/www.instagram.com\/p\/CHKqE65olXv\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" background:#FFFFFF; line-height:0; padding:0 0; text-align:center; text-decoration:none; width:100%;\" target=\"_blank\" rel=\"noopener\"> <\/p>\n<div style=\" display: flex; flex-direction: row; align-items: center;\">\n<div style=\"background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;\">&nbsp;<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;\">&nbsp;<\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;\">&nbsp;<\/div>\n<\/div>\n<\/div>\n<div style=\"padding: 19% 0;\">&nbsp;<\/div>\n<div style=\"display:block; height:50px; margin:0 auto 12px; width:50px;\"><svg width=\"50px\" height=\"50px\" viewBox=\"0 0 60 60\" version=\"1.1\"  xmlns_xlink=\"https:\/\/www.w3.org\/1999\/xlink\"><g stroke=\"none\" stroke-width=\"1\" fill=\"none\" fill-rule=\"evenodd\"><g transform=\"translate(-511.000000, -20.000000)\" fill=\"#000000\"><g><path d=\"M556.869,30.41 C554.814,30.41 553.148,32.076 553.148,34.131 C553.148,36.186 554.814,37.852 556.869,37.852 C558.924,37.852 560.59,36.186 560.59,34.131 C560.59,32.076 558.924,30.41 556.869,30.41 M541,60.657 C535.114,60.657 530.342,55.887 530.342,50 C530.342,44.114 535.114,39.342 541,39.342 C546.887,39.342 551.658,44.114 551.658,50 C551.658,55.887 546.887,60.657 541,60.657 M541,33.886 C532.1,33.886 524.886,41.1 524.886,50 C524.886,58.899 532.1,66.113 541,66.113 C549.9,66.113 557.115,58.899 557.115,50 C557.115,41.1 549.9,33.886 541,33.886 M565.378,62.101 C565.244,65.022 564.756,66.606 564.346,67.663 C563.803,69.06 563.154,70.057 562.106,71.106 C561.058,72.155 560.06,72.803 558.662,73.347 C557.607,73.757 556.021,74.244 553.102,74.378 C549.944,74.521 548.997,74.552 541,74.552 C533.003,74.552 532.056,74.521 528.898,74.378 C525.979,74.244 524.393,73.757 523.338,73.347 C521.94,72.803 520.942,72.155 519.894,71.106 C518.846,70.057 518.197,69.06 517.654,67.663 C517.244,66.606 516.755,65.022 516.623,62.101 C516.479,58.943 516.448,57.996 516.448,50 C516.448,42.003 516.479,41.056 516.623,37.899 C516.755,34.978 517.244,33.391 517.654,32.338 C518.197,30.938 518.846,29.942 519.894,28.894 C520.942,27.846 521.94,27.196 523.338,26.654 C524.393,26.244 525.979,25.756 528.898,25.623 C532.057,25.479 533.004,25.448 541,25.448 C548.997,25.448 549.943,25.479 553.102,25.623 C556.021,25.756 557.607,26.244 558.662,26.654 C560.06,27.196 561.058,27.846 562.106,28.894 C563.154,29.942 563.803,30.938 564.346,32.338 C564.756,33.391 565.244,34.978 565.378,37.899 C565.522,41.056 565.552,42.003 565.552,50 C565.552,57.996 565.522,58.943 565.378,62.101 M570.82,37.631 C570.674,34.438 570.167,32.258 569.425,30.349 C568.659,28.377 567.633,26.702 565.965,25.035 C564.297,23.368 562.623,22.342 560.652,21.575 C558.743,20.834 556.562,20.326 553.369,20.18 C550.169,20.033 549.148,20 541,20 C532.853,20 531.831,20.033 528.631,20.18 C525.438,20.326 523.257,20.834 521.349,21.575 C519.376,22.342 517.703,23.368 516.035,25.035 C514.368,26.702 513.342,28.377 512.574,30.349 C511.834,32.258 511.326,34.438 511.181,37.631 C511.035,40.831 511,41.851 511,50 C511,58.147 511.035,59.17 511.181,62.369 C511.326,65.562 511.834,67.743 512.574,69.651 C513.342,71.625 514.368,73.296 516.035,74.965 C517.703,76.634 519.376,77.658 521.349,78.425 C523.257,79.167 525.438,79.673 528.631,79.82 C531.831,79.965 532.853,80.001 541,80.001 C549.148,80.001 550.169,79.965 553.369,79.82 C556.562,79.673 558.743,79.167 560.652,78.425 C562.623,77.658 564.297,76.634 565.965,74.965 C567.633,73.296 568.659,71.625 569.425,69.651 C570.167,67.743 570.674,65.562 570.82,62.369 C570.966,59.17 571,58.147 571,50 C571,41.851 570.966,40.831 570.82,37.631\">&nbsp;<\/path><\/g><\/g><\/g><\/svg><\/div>\n<div style=\"padding-top: 8px;\">\n<div style=\" color:#3897f0; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:550; line-height:18px;\"> Voir cette publication sur Instagram<\/div>\n<\/div>\n<div style=\"padding: 12.5% 0;\">&nbsp;<\/div>\n<div style=\"display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;\">\n<div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);\">&nbsp;<\/div>\n<div style=\"background-color: #F4F4F4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;\">&nbsp;<\/div>\n<div style=\"background-color: #F4F4F4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);\">&nbsp;<\/div>\n<\/div>\n<div style=\"margin-left: 8px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;\">&nbsp;<\/div>\n<div style=\" width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg)\">&nbsp;<\/div>\n<\/div>\n<div style=\"margin-left: auto;\">\n<div style=\" width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);\">&nbsp;<\/div>\n<div style=\" background-color: #F4F4F4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);\">&nbsp;<\/div>\n<div style=\" width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);\">&nbsp;<\/div>\n<\/div>\n<\/div>\n<div style=\"display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;\">\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;\">&nbsp;<\/div>\n<div style=\" background-color: #F4F4F4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;\">&nbsp;<\/div>\n<\/div>\n<p><\/a><\/p>\n<p style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; line-height:17px; margin-bottom:0; margin-top:8px; overflow:hidden; padding:8px 0 7px; text-align:center; text-overflow:ellipsis; white-space:nowrap;\"><a href=\"https:\/\/www.instagram.com\/p\/CHKqE65olXv\/?utm_source=ig_embed&amp;utm_campaign=loading\" style=\" color:#c9c8cd; font-family:Arial,sans-serif; font-size:14px; font-style:normal; font-weight:normal; line-height:17px; text-decoration:none;\" target=\"_blank\" rel=\"noopener\">Une publication partag\u00e9e par Hivency (@hivency)<\/a><\/p>\n<\/div>\n<\/blockquote>\n<p> <script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/div>\n<\/div>\n<p>\n<script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n<\/p>\n<h2>&nbsp;<\/h2>\n<h2>3#- La dur\u00e9e du jeu concours<\/h2>\n<p>&nbsp;<\/p>\n<p>Tout jeu concours est limit\u00e9 dans le temps. Pour cela, il faut d\u00e9finir une date et heure de d\u00e9but ainsi que de fin. Cette dur\u00e9e doit alors \u00eatre \u00e9quilibr\u00e9e, autrement dit <strong>ni trop <\/strong>courte (moins de 24H) <strong>ni trop longue <\/strong>(plus d\u2019une semaine).<\/p>\n<p>&nbsp;<\/p>\n<h2>4#- La mise en ligne<\/h2>\n<p>&nbsp;<\/p>\n<p>Th\u00e8me&nbsp;? <em>Check.<\/em> R\u00e8glement du jeu&nbsp;? <em>Check<\/em>. Dur\u00e9e du concours&nbsp;? <em>Check<\/em>. Il ne te reste plus qu\u2019\u00e0 publier. Pense alors \u00e0 r\u00e9aliser <strong>un visuel ou une vid\u00e9o attrayant(e)<\/strong> qui attire l\u2019\u0153il. Les produits doivent \u00eatre clairement visibles, et si possible sous diff\u00e9rents angles. Tu peux \u00e9galement d\u00e9crire leur utilit\u00e9 et utilisation s\u2019il s\u2019agit de produits originaux. Le but est bien \u00e9videmment de <strong>donner envie \u00e0 tes abonn\u00e9s de participer<\/strong> au jeu concours.<\/p>\n<p><em>To-Do list<\/em> de la publication&nbsp;:<\/p>\n<ul>\n<li>Identifie la marque partenaire du jeu concours sur le contenu.<\/li>\n<li>Indique les r\u00e8gles de participation au jeu et la dur\u00e9e du concours au sein de la l\u00e9gende.<\/li>\n<li>Ajoute les bons hashtags (#jeuconcours, #concours, #ads, \u2026) ainsi que celui sp\u00e9cifique au jeu concours (s\u2019il y a) et ceux de la marque (s\u2019il y a).\n<\/li>\n<\/ul>\n<p><iframe loading=\"lazy\" id=\"instagram-embed-5\" class=\"instagram-media instagram-media-rendered\" style=\"background: white; max-width: 540px; border-radius: 3px; border: 1px solid #dbdbdb; box-shadow: none; display: block; margin: 0px 0px 12px; min-width: 326px; padding: 0px;\" xml=\"lang\" src=\"https:\/\/www.instagram.com\/p\/CBydsVkivuO\/embed\/captioned\/?cr=1&amp;v=12&amp;wp=675&amp;rd=https%3A%2F%2Fpreview.hs-sites.com&amp;rp=%2F_hcms%2Fpreview%2Fcontent%2F37506308687%3F_preview%3Dtrue%26benderPackage%3DInpageEditorUI%26cacheBust%3D1614180394339%26cssPath%3Dbundles%252Fapp.css%26inpageEditorUI%3Dtrue%26localAssets%3Dfalse%26portalId%3D5114618%26preview_key%3DAnfxP#%7B%22ci%22%3A5%2C%22os%22%3A11589.559999993071%2C%22ls%22%3A967.9550000000745%2C%22le%22%3A969.7100000921637%7D\" width=\"560\" height=\"1538\" frameborder=\"0\" scrolling=\"no\" allowfullscreen=\"allowfullscreen\" data-instgrm-payload-id=\"instagram-media-payload-5\" data-service=\"instagram\"><\/iframe><\/p>\n<p>\n<script async=\"\" src=\"\/\/www.instagram.com\/embed.js\"><\/script>\n<\/p>\n<h2>&nbsp;<\/h2>\n<h2>5#- Le tirage au sort ou l\u2019instant gagnant<\/h2>\n<p>&nbsp;<\/p>\n<p>Il est enfin l&rsquo;heure d&rsquo;\u00e9lire le ou les grands gagnants du concours. Si tu as une petite audience, tu peux toujours tenter le tirage au sort \u00e0 la main. Il te suffira alors de noter le nom de chacun des participants sur un bout de papier et de tirer un papier au hasard. Mais cette m\u00e9thode \u00e0 l\u2019ancienne peut vite devenir chronophage et irr\u00e9alisable lorsque le nombre de participations explose.<\/p>\n<p>La solution&nbsp;? <strong>Utiliser des outils en ligne de tirage au sort<\/strong>. Les plus connus restent sans nul doute <u><a href=\"https:\/\/www.random.org\/\" target=\"_blank\" rel=\"noopener noreferrer\">Random.org<\/a><\/u>, <u><a href=\"http:\/\/fluky.io\/\" target=\"_blank\" rel=\"noopener noreferrer\">Flucky.io<\/a><\/u>, <u><a href=\"https:\/\/commentpicker.com\/instagram.php\" target=\"_blank\" rel=\"noopener noreferrer\">Random comment picker<\/a><\/u> et <u><a href=\"https:\/\/woobox.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Woobox<\/a><\/u>. Pense bien \u00e0 indiquer la liste des gagnants en Story et \u00e0 les contacter par messages priv\u00e9s.<\/p>\n<p>Tu as d\u2019autres questions sur l\u2019organisation d\u2019un jeu concours pour l\u2019\u00e9t\u00e9&nbsp;? Laisse-nous un message dans les commentaires.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/Tips-Articles-jeu-concours-instagram.png\" alt=\"Tips Articles - jeu concours  instagram\" width=\"440\" loading=\"lazy\" style=\"width: 440px; margin-left: auto; margin-right: auto; display: block;\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Les jeux concours sont des incontournables de l\u2019\u00e9t\u00e9 sur les r\u00e9seaux sociaux des influenceurs. Et pour cause&nbsp;! G\u00e9n\u00e9ralement organis\u00e9s dans le cadre d\u2019un partenariat, ces tirages au sort offrent une fa\u00e7on originale de g\u00e2ter tes abonn\u00e9s. En plus de cr\u00e9er une certaine proximit\u00e9 avec eux, tu boostes \u00e9galement ton taux d\u2019engagement et flattes ainsi l\u2019algorithme&#8230;.<\/p>\n","protected":false},"author":5,"featured_media":6368,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[61],"tags":[],"case_study_solution":[],"landing_page_cat":[],"post_folder":[],"class_list":["post-6365","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-imported-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 \u00e9tapes pour organiser ton jeu concours de l\u2019\u00e9t\u00e9 - Community<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 \u00e9tapes pour organiser ton jeu concours de l\u2019\u00e9t\u00e9 - Community\" \/>\n<meta property=\"og:description\" content=\"Les jeux concours sont des incontournables de l\u2019\u00e9t\u00e9 sur les r\u00e9seaux sociaux des influenceurs. Et pour cause&nbsp;! G\u00e9n\u00e9ralement organis\u00e9s dans le cadre d\u2019un partenariat, ces tirages au sort offrent une fa\u00e7on originale de g\u00e2ter tes abonn\u00e9s. En plus de cr\u00e9er une certaine proximit\u00e9 avec eux, tu boostes \u00e9galement ton taux d\u2019engagement et flattes ainsi l\u2019algorithme....\" \/>\n<meta property=\"og:url\" content=\"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/\" \/>\n<meta property=\"og:site_name\" content=\"Community\" \/>\n<meta property=\"article:published_time\" content=\"2020-08-06T12:31:04+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-06T13:25:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/Concours-dete-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1920\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marine Aubagna\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marine Aubagna\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/\",\"url\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/\",\"name\":\"5 \u00e9tapes pour organiser ton jeu concours de l\u2019\u00e9t\u00e9 - Community\",\"isPartOf\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/Concours-dete-scaled.jpg\",\"datePublished\":\"2020-08-06T12:31:04+00:00\",\"dateModified\":\"2023-10-06T13:25:17+00:00\",\"author\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf\"},\"breadcrumb\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/#primaryimage\",\"url\":\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/Concours-dete-scaled.jpg\",\"contentUrl\":\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/Concours-dete-scaled.jpg\",\"width\":2560,\"height\":1920},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/community-staging.skeepers.in\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 \u00e9tapes pour organiser ton jeu concours de l\u2019\u00e9t\u00e9\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/#website\",\"url\":\"https:\/\/community-staging.skeepers.in\/fr\/\",\"name\":\"Community\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/community-staging.skeepers.in\/fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf\",\"name\":\"Marine Aubagna\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g\",\"caption\":\"Marine Aubagna\"},\"url\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/author\/marine-aubagnaskeepers-io\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"5 \u00e9tapes pour organiser ton jeu concours de l\u2019\u00e9t\u00e9 - Community","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"fr_FR","og_type":"article","og_title":"5 \u00e9tapes pour organiser ton jeu concours de l\u2019\u00e9t\u00e9 - Community","og_description":"Les jeux concours sont des incontournables de l\u2019\u00e9t\u00e9 sur les r\u00e9seaux sociaux des influenceurs. Et pour cause&nbsp;! G\u00e9n\u00e9ralement organis\u00e9s dans le cadre d\u2019un partenariat, ces tirages au sort offrent une fa\u00e7on originale de g\u00e2ter tes abonn\u00e9s. En plus de cr\u00e9er une certaine proximit\u00e9 avec eux, tu boostes \u00e9galement ton taux d\u2019engagement et flattes ainsi l\u2019algorithme....","og_url":"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/","og_site_name":"Community","article_published_time":"2020-08-06T12:31:04+00:00","article_modified_time":"2023-10-06T13:25:17+00:00","og_image":[{"width":2560,"height":1920,"url":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/Concours-dete-scaled.jpg","type":"image\/jpeg"}],"author":"Marine Aubagna","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Marine Aubagna","Dur\u00e9e de lecture estim\u00e9e":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/","url":"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/","name":"5 \u00e9tapes pour organiser ton jeu concours de l\u2019\u00e9t\u00e9 - Community","isPartOf":{"@id":"https:\/\/community-staging.skeepers.in\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/#primaryimage"},"image":{"@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/#primaryimage"},"thumbnailUrl":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/Concours-dete-scaled.jpg","datePublished":"2020-08-06T12:31:04+00:00","dateModified":"2023-10-06T13:25:17+00:00","author":{"@id":"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf"},"breadcrumb":{"@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/#primaryimage","url":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/Concours-dete-scaled.jpg","contentUrl":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/Concours-dete-scaled.jpg","width":2560,"height":1920},{"@type":"BreadcrumbList","@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/jeu-concours\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/community-staging.skeepers.in\/fr\/"},{"@type":"ListItem","position":2,"name":"5 \u00e9tapes pour organiser ton jeu concours de l\u2019\u00e9t\u00e9"}]},{"@type":"WebSite","@id":"https:\/\/community-staging.skeepers.in\/fr\/#website","url":"https:\/\/community-staging.skeepers.in\/fr\/","name":"Community","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/community-staging.skeepers.in\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf","name":"Marine Aubagna","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g","caption":"Marine Aubagna"},"url":"https:\/\/community-staging.skeepers.in\/fr\/blog\/author\/marine-aubagnaskeepers-io\/"}]}},"_links":{"self":[{"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/posts\/6365","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/comments?post=6365"}],"version-history":[{"count":1,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/posts\/6365\/revisions"}],"predecessor-version":[{"id":6367,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/posts\/6365\/revisions\/6367"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/media\/6368"}],"wp:attachment":[{"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/media?parent=6365"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/categories?post=6365"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/tags?post=6365"},{"taxonomy":"case_study_solution","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/case_study_solution?post=6365"},{"taxonomy":"landing_page_cat","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/landing_page_cat?post=6365"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/post_folder?post=6365"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}