{"id":6904,"date":"2021-01-19T11:07:55","date_gmt":"2021-01-19T10:07:55","guid":{"rendered":"https:\/\/community-staging.skeepers.in\/?p=6904"},"modified":"2023-10-06T14:25:10","modified_gmt":"2023-10-06T13:25:10","slug":"outils-de-publication","status":"publish","type":"post","link":"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/","title":{"rendered":"5 outils de publication gratuits pour planifier ses posts"},"content":{"rendered":"

Gagner en visibilit\u00e9 sur les r\u00e9seaux sociaux demande d\u2019\u00eatre r\u00e9gulier. Et pour \u00eatre r\u00e9gulier, cela demande beaucoup d\u2019heures de travail. Heureusement, il est possible d\u2019automatiser certaines t\u00e2ches pour gagner du temps pr\u00e9cieux. C\u2019est notamment le cas pour la planification et la publication. Et tout cela, sans investir la moindre somme d\u2019argent. Elle n\u2019est pas belle, la vie ? D\u00e9couvre sans plus tarder les 5 meilleurs outils de publication gratuits pour tes contenus social media !<\/p>\n

<\/p>\n

 <\/p>\n

1# – Buffer<\/a><\/h2>\n

 <\/p>\n

Buffer est l\u2019outil de publication id\u00e9al pour les d\u00e9butants. En effet, son interface ergonomique et intuitive permet de publier sur diff\u00e9rents r\u00e9seaux sociaux. L\u2019outil de gestion des m\u00e9dias propose alors trois fonctionnalit\u00e9s : \u00ab Publish \u00bb pour g\u00e9rer la programmation et la publication sur les r\u00e9seaux sociaux, \u00ab Analyze \u00bb pour avoir des statistiques d\u00e9taill\u00e9es sur tes contenus (port\u00e9e, taux d\u2019engagement\u2026) et \u00ab Engage \u00bb pour la mod\u00e9ration des commentaires.<\/p>\n

RS concern\u00e9s<\/strong> : Facebook, Instagram, Twitter, LinkedIn et Pinterest<\/p>\n

Le + <\/strong>: id\u00e9al pour les d\u00e9butants qui souhaitent seulement programmer et publier des contenus sur quelques-uns de leurs comptes sociaux<\/p>\n

Le –<\/strong> : la version gratuite permet uniquement de connecter trois comptes de m\u00e9dias sociaux et de planifier 10 posts par mois, le tout avec un seul administrateur. De plus, tu n\u2019as pas acc\u00e8s aux fonctionnalit\u00e9s \u00ab Analyze \u00bb et \u00ab Engage \u00bb.<\/p>\n

 <\/p>\n

2#- Hootsuite<\/a><\/h2>\n

 <\/p>\n

Hootsuite est l\u2019outil gratuit pr\u00e9f\u00e9r\u00e9 du community manager. Et pour cause, c\u2019est un peu le couteau suisse des m\u00e9dias sociaux. Il permet \u00e0 la fois de programmer les publications, de centraliser les messages de tes followers<\/a>, d\u2019interagir avec la communaut\u00e9, d\u2019effectuer une veille concurrentielle par hashtags ou par mentions et enfin d\u2019analyser les performances de tes contenus.<\/p>\n

RS concern\u00e9s<\/strong> : Facebook, Instagram, Twitter, YouTube, LinkedIn et Pinterest<\/p>\n

Le + <\/strong>: id\u00e9al pour les influenceurs qui souhaitent aller au-del\u00e0 d\u2019un simple outil de programmation de posts<\/p>\n

Le –<\/strong> : la version gratuite permet uniquement de connecter trois comptes de r\u00e9seaux sociaux et de planifier jusqu\u2019\u00e0 30 publications, le tout avec un seul administrateur<\/p>\n

 <\/p>\n

3# – Crowdfire<\/a><\/h2>\n

 <\/p>\n

Moins connue que les deux outils de publication, la plateforme Crowdfire est tout aussi efficace en mati\u00e8re de planification. Elle dispose ainsi, en plus des fonctionnalit\u00e9s de programmation, d\u2019une section consacr\u00e9e au suivi des publications et d\u2019un onglet relatif aux messages priv\u00e9s. Il est \u00e9galement possible d\u2019ajouter manuellement des flux RSS.<\/p>\n

RS concern\u00e9s<\/strong> : Twitter, Instagram, Facebook, LinkedIn et Pinterest<\/p>\n

Le +<\/strong> : chaque publication est automatiquement adapt\u00e9e au r\u00e9seau social concern\u00e9. Sans oublier la possibilit\u00e9 de pr\u00e9visualiser les posts avant de planifier la publication.<\/p>\n

Le –<\/strong> : la version gratuite permet uniquement de connecter trois comptes et de planifier jusqu\u2019\u00e0 10 publications, le tout avec un seul administrateur<\/p>\n

 <\/p>\n

4# – Latergramme<\/a><\/h2>\n

 <\/p>\n

Si Latergramme \u00e9tait \u00e0 l\u2019origine consacr\u00e9 \u00e0 Instagram, les choses ont un peu \u00e9volu\u00e9. Les fonctionnalit\u00e9s propres \u00e0 ce r\u00e9seau social restent cependant tr\u00e8s int\u00e9ressantes. Nous parlons, entre autres, de la planification des posts et Stories Insta<\/a>, ainsi que de la recommandation de hashtags.<\/p>\n

RS concern\u00e9s<\/strong> : Instagram, Facebook, Twitter et Pinterest<\/p>\n

Le +<\/strong> : la plateforme est avant tout cr\u00e9\u00e9e pour g\u00e9rer ton compte Instagram, avec la possibilit\u00e9 de consulter tes statistiques et de suivre ton calendrier \u00e9ditorial<\/p>\n

Le –<\/strong> : la version gratuite permet uniquement de planifier 30 contenus photos par profil social, le tout avec un seul utilisateur. La suggestion de mots-cl\u00e9s n\u2019est pas non plus comprise dans le plan gratuit. De plus, Latergramme t\u2019enverra un rappel pour publication, mais ne s\u2019en chargera pas automatiquement.<\/p>\n

 <\/p>\n

5# – Gramto<\/a><\/h2>\n

 <\/p>\n

Gramto est un outil r\u00e9volutionnaire pour les instagrameurs en herbe. En plus de publier du contenu sur plusieurs comptes Instagram \u00e0 la fois, Gramto permet d\u2019automatiser les likes et les abonnements. De quoi booster ta strat\u00e9gie de pr\u00e9sence sur les r\u00e9seaux sociaux !<\/p>\n

RS concern\u00e9s<\/strong> : Instagram<\/p>\n

Le +<\/strong> : la plateforme propose diff\u00e9rents outils d\u2019automatisation d\u00e8s le plan gratuit<\/p>\n

Le –<\/strong> : quelques bugs de connexion ont parfois \u00e9t\u00e9 constat\u00e9s<\/p>\n

Et toi ? Qu\u2019utilises-tu pour automatiser la publication de contenu sur tes diff\u00e9rents profils sociaux ? Quels sont tes outils de publication assist\u00e9e par ordinateur ?<\/p>\n

\"Tips<\/p>\n","protected":false},"excerpt":{"rendered":"

Gagner en visibilit\u00e9 sur les r\u00e9seaux sociaux demande d\u2019\u00eatre r\u00e9gulier. Et pour \u00eatre r\u00e9gulier, cela demande beaucoup d\u2019heures de travail. Heureusement, il est possible d\u2019automatiser certaines t\u00e2ches pour gagner du temps pr\u00e9cieux. C\u2019est notamment le cas pour la planification et la publication. Et tout cela, sans investir la moindre somme d\u2019argent. Elle n\u2019est pas belle,…<\/p>\n","protected":false},"author":5,"featured_media":6907,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[61],"tags":[],"case_study_solution":[],"landing_page_cat":[],"post_folder":[],"class_list":["post-6904","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-imported-fr"],"acf":[],"yoast_head":"\n5 outils de publication gratuits pour planifier ses posts - Community<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 outils de publication gratuits pour planifier ses posts - Community\" \/>\n<meta property=\"og:description\" content=\"Gagner en visibilit\u00e9 sur les r\u00e9seaux sociaux demande d\u2019\u00eatre r\u00e9gulier. Et pour \u00eatre r\u00e9gulier, cela demande beaucoup d\u2019heures de travail. Heureusement, il est possible d\u2019automatiser certaines t\u00e2ches pour gagner du temps pr\u00e9cieux. C\u2019est notamment le cas pour la planification et la publication. Et tout cela, sans investir la moindre somme d\u2019argent. Elle n\u2019est pas belle,...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/\" \/>\n<meta property=\"og:site_name\" content=\"Community\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-19T10:07:55+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-06T13:25:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/outils-de-planification-min.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"680\" \/>\n\t<meta property=\"og:image:height\" content=\"680\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Marine Aubagna\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marine Aubagna\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/\",\"url\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/\",\"name\":\"5 outils de publication gratuits pour planifier ses posts - Community\",\"isPartOf\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/outils-de-planification-min.jpg\",\"datePublished\":\"2021-01-19T10:07:55+00:00\",\"dateModified\":\"2023-10-06T13:25:10+00:00\",\"author\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf\"},\"breadcrumb\":{\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/#primaryimage\",\"url\":\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/outils-de-planification-min.jpg\",\"contentUrl\":\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/outils-de-planification-min.jpg\",\"width\":680,\"height\":680},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/community-staging.skeepers.in\/fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"5 outils de publication gratuits pour planifier ses posts\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/#website\",\"url\":\"https:\/\/community-staging.skeepers.in\/fr\/\",\"name\":\"Community\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/community-staging.skeepers.in\/fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf\",\"name\":\"Marine Aubagna\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g\",\"caption\":\"Marine Aubagna\"},\"url\":\"https:\/\/community-staging.skeepers.in\/fr\/blog\/author\/marine-aubagnaskeepers-io\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"5 outils de publication gratuits pour planifier ses posts - Community","robots":{"index":"noindex","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"og_locale":"fr_FR","og_type":"article","og_title":"5 outils de publication gratuits pour planifier ses posts - Community","og_description":"Gagner en visibilit\u00e9 sur les r\u00e9seaux sociaux demande d\u2019\u00eatre r\u00e9gulier. Et pour \u00eatre r\u00e9gulier, cela demande beaucoup d\u2019heures de travail. Heureusement, il est possible d\u2019automatiser certaines t\u00e2ches pour gagner du temps pr\u00e9cieux. C\u2019est notamment le cas pour la planification et la publication. Et tout cela, sans investir la moindre somme d\u2019argent. Elle n\u2019est pas belle,...","og_url":"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/","og_site_name":"Community","article_published_time":"2021-01-19T10:07:55+00:00","article_modified_time":"2023-10-06T13:25:10+00:00","og_image":[{"width":680,"height":680,"url":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/outils-de-planification-min.jpg","type":"image\/jpeg"}],"author":"Marine Aubagna","twitter_card":"summary_large_image","twitter_misc":{"\u00c9crit par":"Marine Aubagna","Dur\u00e9e de lecture estim\u00e9e":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/","url":"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/","name":"5 outils de publication gratuits pour planifier ses posts - Community","isPartOf":{"@id":"https:\/\/community-staging.skeepers.in\/fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/#primaryimage"},"image":{"@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/#primaryimage"},"thumbnailUrl":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/outils-de-planification-min.jpg","datePublished":"2021-01-19T10:07:55+00:00","dateModified":"2023-10-06T13:25:10+00:00","author":{"@id":"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf"},"breadcrumb":{"@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/#primaryimage","url":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/outils-de-planification-min.jpg","contentUrl":"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/outils-de-planification-min.jpg","width":680,"height":680},{"@type":"BreadcrumbList","@id":"https:\/\/community-staging.skeepers.in\/fr\/blog\/outils-de-publication\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/community-staging.skeepers.in\/fr\/"},{"@type":"ListItem","position":2,"name":"5 outils de publication gratuits pour planifier ses posts"}]},{"@type":"WebSite","@id":"https:\/\/community-staging.skeepers.in\/fr\/#website","url":"https:\/\/community-staging.skeepers.in\/fr\/","name":"Community","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/community-staging.skeepers.in\/fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fr-FR"},{"@type":"Person","@id":"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/063795e5b6916b6bfa31f1ff598a1aaf","name":"Marine Aubagna","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/community-staging.skeepers.in\/fr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7c8a6edae280b183564951375e5a0b2bcb9bbf7a0123b0a21efaa53d8a54e3ee?s=96&d=mm&r=g","caption":"Marine Aubagna"},"url":"https:\/\/community-staging.skeepers.in\/fr\/blog\/author\/marine-aubagnaskeepers-io\/"}]}},"_links":{"self":[{"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/posts\/6904","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/comments?post=6904"}],"version-history":[{"count":1,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/posts\/6904\/revisions"}],"predecessor-version":[{"id":6906,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/posts\/6904\/revisions\/6906"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/media\/6907"}],"wp:attachment":[{"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/media?parent=6904"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/categories?post=6904"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/tags?post=6904"},{"taxonomy":"case_study_solution","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/case_study_solution?post=6904"},{"taxonomy":"landing_page_cat","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/landing_page_cat?post=6904"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/community-staging.skeepers.in\/fr\/wp-json\/wp\/v2\/post_folder?post=6904"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}