{"id":7222,"date":"2019-07-22T09:04:29","date_gmt":"2019-07-22T08:04:29","guid":{"rendered":"https:\/\/community-staging.skeepers.in\/?p=7222"},"modified":"2023-10-06T14:27:45","modified_gmt":"2023-10-06T13:27:45","slug":"reputation-numerique-en-details","status":"publish","type":"post","link":"https:\/\/community-staging.skeepers.in\/fr\/blog\/reputation-numerique-en-details\/","title":{"rendered":"5 id\u00e9es pour am\u00e9liorer sa e-r\u00e9putation"},"content":{"rendered":"

\"influence\"<\/p>\n

 <\/p>\n

<\/p>\n

La r\u00e9putation num\u00e9rique<\/strong> est tr\u00e8s importante lorsque l\u2019on est sur les r\u00e9seaux sociaux ou sur le web. Il est conseill\u00e9 de chouchouter son image afin d\u2019\u00e9viter le bad buzz. Cela n\u2019est pas toujours \u00e9vident. Voici des explications sur l\u2019e-r\u00e9putation & 5 conseils pour l\u2019optimiser.<\/p>\n

 <\/strong><\/p>\n

 <\/p>\n

E-r\u00e9putation, d\u00e9finition et fonctionnement<\/strong><\/h2>\n

 <\/p>\n

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L\u2019e-r\u00e9putation, k\u00e9sako ?<\/u><\/strong><\/h3>\n

 <\/p>\n

\"social<\/p>\n

 <\/p>\n

L\u2019e-r\u00e9putation<\/a> est l\u2019image<\/strong> que renvoie Internet d\u2019une personne ou d\u2019une marque. Elle est souvent appel\u00e9e la web-r\u00e9putation<\/strong>. L\u2019e-r\u00e9putation r\u00e9pertorie toutes les infos sur la personne ou l\u2019entit\u00e9. En r\u00e9alit\u00e9, la r\u00e9putation num\u00e9rique est l\u2019ensemble des \u00e9l\u00e9ments connus sur un compte, une personne ou une marque. De la sorte, ces choses cr\u00e9ent une identit\u00e9 num\u00e9rique<\/strong>. Le r\u00e9sultat peut \u00eatre positif comme tr\u00e8s n\u00e9gatif surtout de nos jours. Il est donc n\u00e9cessaire de choyer son e-r\u00e9putation si l\u2019on veut avoir une communaut\u00e9 bienveillante et pr\u00e9sente<\/a>.<\/p>\n

A savoir – L\u2019e-r\u00e9putation ne s\u2019arr\u00eate pas \u00e0 Google. Les moteurs de recherche dans leur ensemble ont leur importance comme les r\u00e9seaux sociaux, Youtube,  les r\u00e9seaux entre pro, les sites d\u2019avis, les blogs et les forums.<\/em><\/p>\n

 <\/p>\n

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L\u2019e-r\u00e9putation, pourquoi faut-il y faire attention ?<\/u><\/strong><\/h3>\n

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Quelle est la premi\u00e8re chose que l\u2019on fait lorsque l\u2019on souhaite savoir quelque chose ? On se rend sur Internet : c\u2019est le lieu de toutes les infos. Pour cela, il est pr\u00e9f\u00e9rable d\u2019alimenter internet et les r\u00e9seaux sociaux positivement sous peine d\u2019\u00eatre zapp\u00e9, moqu\u00e9 ou pire\u2026<\/p>\n

L\u2019utilisateur fait confiance aux avis en ligne, ne l\u2019oubliez pas. Il faut donc \u00eatre attentif \u00e0 son e-r\u00e9putation si l\u2019on veut exister. Comment peut-on contr\u00f4ler son image? Vous pouvez regarder ce qui se dit sur vous sur Google et les r\u00e9seaux sociaux en tapant votre nom. Ainsi, vous prenez connaissance de votre r\u00e9putation num\u00e9rique imm\u00e9diatement et de ce que peut voir l\u2019internaute en tapant votre nom. Google Alertes est \u00e9galement conseill\u00e9 pour \u00eatre alert\u00e9 sur les nouvelles infos vous concernant. C\u2019est simple et rapide, n\u2019h\u00e9sitez plus !<\/p>\n

 <\/p>\n

 <\/p>\n

Am\u00e9liorer sa r\u00e9putation num\u00e9rique, 5 conseils<\/u><\/strong><\/h3>\n

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Entretenir son image de marque<\/strong> est un travail de tous les jours. C\u2019est un peu comme lorsque l\u2019on fait du sport. Le corps se dessine mais il ne faut rien l\u00e2cher !<\/p>\n

Comment rendre meilleure votre image sur internet ?<\/p>\n

    \n
  • Une identit\u00e9 graphique<\/strong> claire et puissante est indispensable mais vous devez la modeler en fonction des tendances et des souhaits de vos abonn\u00e9s. On ne reste pas figer dans le temps sous peine d\u2019\u00eatre d\u00e9suet.<\/li>\n
  • Soyez coh\u00e9rents<\/strong> entre vos diff\u00e9rents profils.<\/li>\n
  • Proposer du contenu de qualit\u00e9<\/strong> avec un max d\u2019infos pertinentes et sinc\u00e8res.<\/li>\n
  • Rapprochez-vous<\/strong> avec spontan\u00e9it\u00e9 de vos abonn\u00e9s<\/strong> en vous int\u00e9ressant \u00e0 eux & \u00e0 leurs centres d\u2019int\u00e9r\u00eats.<\/li>\n
  • Ayez une veille efficace <\/strong>: votre communaut\u00e9 \u00e9volue et ses envies aussi. Il est indispensable de s\u2019adapter \u00e0 ce joli monde.<\/li>\n<\/ul>\n

     <\/p>\n

    En tant que blogueuse beaut\u00e9 et bien-\u00eatre, je pr\u00eate attention \u00e0 ce que l\u2019on peut dire sur moi, mon blog ou mes r\u00e9seaux sociaux. De m\u00eame, je m\u2019int\u00e9resse \u00e0 mes lecteurs et mes abonn\u00e9s, \u00e0 ce qu\u2019ils d\u00e9sirent et \u00e0 ce qui les pr\u00e9occupent. C\u2019est indispensable et primordial pour avancer et b\u00e9n\u00e9ficier d\u2019une communaut\u00e9 active et soud\u00e9e. Une chose est s\u00fbre, la web-r\u00e9putation se travaille encore et encore. Il s\u2019agit d\u2019un job de longue haleine qu\u2019il ne faut pas n\u00e9gliger.<\/p>\n

     <\/p>\n

     <\/p>\n

    Fais-tu attention \u00e0 ta e-r\u00e9putation ?<\/em><\/strong><\/p>\n

    Comment g\u00e8res-tu ta r\u00e9putation en ligne ?<\/b><\/em><\/p>\n

     <\/p>\n

    [author] [author_image timthumb=’on’]https:\/\/s3-eu-west-1.amazonaws.com\/hivency-wordpress\/wp-content\/uploads\/2019\/03\/06165632\/les-confidences-de-lizzie-2.jpg[\/author_image] [author_info]C\u00e9cile du blog Les Confidences de Lizzie a r\u00e9pondu pr\u00e9sente pour \u00e9crire avec toute sa passion. Elle s\u2019entoure r\u00e9guli\u00e8rement de r\u00e9dactrices pour agr\u00e9menter le blog de nouveaux contenus. Vous \u00eates ici chez vous ! Lisez, apprenez, souriez, faites-vous plaisir ![\/author_info] [\/author]<\/p>\n","protected":false},"excerpt":{"rendered":"

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