{"id":7282,"date":"2018-05-15T06:16:00","date_gmt":"2018-05-15T05:16:00","guid":{"rendered":"https:\/\/community-staging.skeepers.in\/?p=7282"},"modified":"2023-10-06T14:31:49","modified_gmt":"2023-10-06T13:31:49","slug":"search-console-google-cest-quoi","status":"publish","type":"post","link":"https:\/\/community-staging.skeepers.in\/fr\/blog\/search-console-google-cest-quoi\/","title":{"rendered":"Search Console Google, c\u2019est quoi?"},"content":{"rendered":"<div class=\"separator\" style=\"clear: both; text-align: center;\">\n <a href=\"https:\/\/f.hubspotusercontent10.net\/hubfs\/5114618\/Imported_Blog_Media\/google-search-console-utilisations-2.jpg\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img loading=\"lazy\" decoding=\"async\" alt=\"referencement-web-naturel-seo- classement-google-visibilite\" border=\"0\" data-original-height=\"640\" data-original-width=\"960\" height=\"426\" src=\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/google-search-console-utilisations-3.jpg\" title=\"outil-gratuit-google-a-connaitre\" width=\"640\"><\/a>\n<\/div>\n<p><!--more--><\/p>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n<\/div>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n  Aujourd\u2019hui, focus sur l&rsquo;un des<br \/>\n <b>outils gratuits de Google<\/b> tr\u00e8s<br \/>\n <br \/> important que vous devez toutes et tous avoir&nbsp;: le fameux<br \/>\n <b>Search Console<\/b>.<br \/>\n <br \/> Ce service aide \u00e0 contr\u00f4ler et \u00e0 maintenir la pr\u00e9sence de votre blog dans les<br \/>\n <br \/> r\u00e9sultats de recherche Google. Prometteur, non&nbsp;? Bien s\u00fbr, l\u2019inscription \u00e0<br \/>\n <br \/> cet outil n\u2019est pas une obligation n\u00e9anmoins il<br \/>\n <b>contribue \u00e0 une bonne<br \/> compr\u00e9hension de votre r\u00e9f\u00e9rencement<\/b> et de votre<br \/>\n <b> classement Google<\/b>. Il aide \u00e0 une<br \/>\n <b>meilleure visibilit\u00e9<\/b> d\u00e8s les premi\u00e8res analyses. Allons d\u00e9couvrir plus<br \/>\n <br \/> en d\u00e9tails ce service gratuit id\u00e9al pour les blogueurs. Demain, nous vous expliquerons comment l\u2019installer.\n<\/div>\n<p><a name=\"more\"><\/a><\/p>\n<h3 class=\"MsoNormal\" style=\"text-align: justify;\"> Quels sont les int\u00e9r\u00eats de la Search Console ?<\/h3>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n  Pour \u00eatre clair et limpide,<br \/>\n <b>cet outil rend possible le contr\u00f4le des performances de votre blog dans les r\u00e9sultats de recherche<\/b>.&nbsp;\n<\/div>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n<\/div>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n  Cet outil gratuit permet&nbsp;:\n<\/div>\n<ul>\n<li>De savoir <b>quels sont les mots cl\u00e9s qui ont attir\u00e9 les<br \/> visiteurs<\/b> (quelles sont les expressions qui ont g\u00e9n\u00e9r\u00e9 du trafic&nbsp;?). <b>Pour<br \/> un mot cl\u00e9, Google Search vous donne le nombre total de clics, les impressions,<br \/> et le ratio entre ces deux donn\u00e9es<\/b>. D\u00e8s lors, vous connaissez les requ\u00eates que<br \/> tapent les internautes avant d\u2019<b>acc\u00e9der \u00e0 votre site internet<\/b>. Ce n\u2019est pas<br \/> magique, \u00e7a&nbsp;? De m\u00eame, il vous indique votre position Google. <\/li>\n<\/ul>\n<ul>\n<li>De <b>suivre l\u2019\u00e9volution de votre position <\/b>dans les r\u00e9sultats de<br \/> recherche. <b>Combien de pages de votre blog sont index\u00e9es ?<\/b> La<br \/> fonctionnalit\u00e9 \u00ab Etat d\u2019indexation \u00bb a \u00e9t\u00e9 pens\u00e9e pour cela. <\/li>\n<\/ul>\n<ul>\n<li>De<b> d\u00e9couvrir les backlinks qui m\u00e8nent \u00e0 vous<\/b>. La liste des<br \/> liens qui pointent vers votre site est importante pour voir si ces liens sont<br \/> de qualit\u00e9 et pertinents. <\/li>\n<\/ul>\n<ul>\n<li>De transmettre le sitemap de votre site internet. <\/li>\n<\/ul>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n  Les performances de ce service ne s\u2019arr\u00eatent pas l\u00e0, il sert \u00e0<br \/>\n <b>prendre connaissance des faiblesses de votre support<\/b>. Est-il<br \/>\n <br \/> accessible depuis un mobile&nbsp;? Comment sont vos titres&nbsp;? Vos URL&nbsp;? Vos m\u00e9tas descriptions?<br \/>\n <br \/> Votre blog poss\u00e8de-t-il des<br \/>\n <b>probl\u00e8mes de s\u00e9curit\u00e9<\/b>&nbsp;? Il permet de suivre et<br \/>\n <b><br \/> corriger les erreurs d\u2019explorations <\/b>telles que les<br \/>\n <b> erreurs de redirection<\/b><br \/>\n <br \/> (erreur 301), ou les fameuses<br \/>\n <b>pages inexistantes<\/b> (erreur 404).<br \/>\n <b>Surveiller ces<br \/> erreurs est essentiel pour votre r\u00e9f\u00e9rencement naturel et l\u2019exp\u00e9rience utilisateur<br \/> de vos lecteurs<\/b>.&nbsp;\n<\/div>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n<\/div>\n<h3 class=\"MsoNormal\" style=\"text-align: justify;\"> Search Console, en quelques mots<\/h3>\n<p><b>Search Consol<\/b>e est un outil tr\u00e8s basique \u00e0 premi\u00e8re vue lorsque l&rsquo;on ouvre pour la premi\u00e8re fois. Il se compose uniquement de quatre cat\u00e9gories. Cependant, <b>les sous-cat\u00e9gories sont nombreuses et tr\u00e8s compl\u00e8tes<\/b>.<\/p>\n<p>Les quatre cat\u00e9gories principales du service Google sont :<br \/> &nbsp;<\/p>\n<ul>\n<li>Apparences dans les r\u00e9sultats de recherche,<\/li>\n<\/ul>\n<ul>\n<li>Trafic de recherche,<\/li>\n<\/ul>\n<ul>\n<li>Index Google,<\/li>\n<\/ul>\n<ul>\n<li>Exploration.<\/li>\n<\/ul>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n <b>La prise en mains est donc rapide voir imm\u00e9diate<\/b>. En effet,<br \/>\n <b>l\u2019outil<br \/> est vraiment tr\u00e8s bien adapt\u00e9 m\u00eame aux novices<\/b>. Chaque cat\u00e9gorie est d\u00e9finie.<br \/>\n <br \/> Cet outil est souvent sous-exploit\u00e9 et c\u2019est bien dommage.&nbsp;\n<\/div>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n<\/div>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n  Pour utiliser cet outil, il n\u2019est pas n\u00e9cessaire d\u2019avoir des<br \/>\n <br \/> connaissances en d\u00e9veloppement web pouss\u00e9es ou en SEO. En seulement quelques minutes par semaine, vous apprenez \u00e0 conna\u00eetre plus vos lecteurs et vos faiblesses. Ce service existe depuis plus de 10 ans, il \u00e9tait connu<br \/>\n <br \/> sous le nom Google Webmaster Tool. Il est vraiment \u00e0 conna\u00eetre et \u00e0 tester&nbsp;!<br \/>\n <br \/> Il est un<br \/>\n <b>excellent compl\u00e9ment \u00e0 <a href=\"http:\/\/blog.hivency.com\/2018\/03\/que-faut-il-savoir-sur-google-analytics.html\" target=\"_blank\" rel=\"noopener noreferrer\">Google Analytics<\/a><\/b>. Le<br \/>\n <b>Google Search Console est<br \/> un outil important pour am\u00e9liorer le SEO de votre site internet<\/b>. Vous savez ce<br \/>\n <br \/> qu\u2019il vous reste \u00e0 faire&nbsp;!\n<\/div>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n<\/div>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n  Que pensez-vous de cet outil&nbsp;? Le connaissez-vous&nbsp;?<br \/>\n <br \/> L\u2019utilisez-vous&nbsp;?\n<\/div>\n<div class=\"MsoNormal\" style=\"text-align: justify;\">\n<\/div>\n<div class=\"separator\" style=\"clear: both; text-align: center;\">\n <a href=\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/search-console-google-outil-indispensable-1.png\" imageanchor=\"1\" style=\"margin-left: 1em; margin-right: 1em;\"><img decoding=\"async\" alt=\"index-google-trafic-recherche-exploration-faiblesses-site-seo-analyser\" border=\"0\" data-original-height=\"1102\" data-original-width=\"735\" src=\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/search-console-google-outil-indispensable-1.png\" title=\"search-console-google-utilisations\"><\/a>\n<\/div>\n<div class=\"separator\" style=\"clear: both; text-align: right;\">\n <img decoding=\"async\" border=\"0\" src=\"https:\/\/skeepersv2.kinsta.cloud\/app\/uploads\/sites\/2\/2023\/06\/k47j-Nov-16-2020-03-56-55-71-PM.png\" style=\"width: 200px;\">\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":7283,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[61],"tags":[],"case_study_solution":[],"landing_page_cat":[],"post_folder":[],"class_list":["post-7282","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-imported-fr"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Search Console Google, c\u2019est quoi? 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